Top 50 Sap C4C Interview Question Answer.

  1. What is SAP C4C?
    • SAP C4C is a cloud-based customer relationship management (CRM) solution provided by SAP that helps businesses manage their sales, service, and marketing activities.
  2. What are the key modules in SAP C4C?
    • The key modules in SAP C4C include Sales, Service, Marketing, Social, and Integration.
  3. What is the difference between SAP CRM and SAP C4C?
    • SAP CRM is an on-premise solution, while SAP C4C is a cloud-based solution. SAP C4C provides greater flexibility, scalability, and faster implementation compared to SAP CRM.
  4. What are the deployment options for SAP C4C?
    • SAP C4C can be deployed as a public cloud, private cloud, or hybrid cloud solution.
  5. What is the integration capability of SAP C4C? SAP C4C provides seamless integration with other SAP systems like SAP ERP, SAP S/4HANA, and non-SAP systems through various integration technologies such as SAP Cloud Platform Integration (CPI) and SAP Process Integration (PI).
  6. How does SAP C4C support sales processes?
    • SAP C4C supports sales processes by providing features like lead management, opportunity management, quote management, sales order management, and sales analytics.
  7. What is a ticket in SAP C4C?
    • A ticket in SAP C4C represents a customer service request or issue. It can be created for various customer service scenarios like inquiries, complaints, or service requests.
  8. How does SAP C4C handle marketing activities?
    • SAP C4C supports marketing activities by providing features like campaign management, lead generation, marketing analytics, and customer segmentation.
  9. How does SAP C4C integrate with social media platforms?
    • SAP C4C integrates with social media platforms like Facebook and Twitter to monitor social media interactions, track customer sentiment, and engage with customers through social channels.
  10. What are the reporting and analytics capabilities of SAP C4C?
    • SAP C4C offers a wide range of reporting and analytics capabilities, including pre-built dashboards, real-time analytics, customizable reports, and data visualization tools.
  11. How does SAP C4C handle pricing and quoting?
    • SAP C4C supports pricing and quoting through the use of price lists, discount structures, and quote management functionality. It can calculate accurate prices based on customer-specific pricing agreements.
  12. Can SAP C4C be customized?
    • Yes, SAP C4C can be customized to meet specific business requirements. Customizations can be done using the Cloud Application Studio, which allows you to create custom fields, screens, and business logic.
  13. What is the role of SAP Cloud Platform Integration (CPI) in SAP C4C?
    • SAP CPI is used for integrating SAP C4C with other systems, both SAP and non-SAP. It provides pre-built integration content and tools to design, configure, and monitor integrations.
  14. How does SAP C4C handle customer master data?
    • SAP C4C provides a central repository for customer master data, allowing you to manage and maintain customer information such as contact details, addresses, and organizational hierarchies.
  15. Wh is a business role in SAP C4C?
    • A business role in SAP C4C defines the set of work centers, views, and functions that are available to a user based on their responsibilities and job requirements.
  16. How does SAP C4C handle mobile access?
    • SAP C4C provides mobile apps for iOS and Android devices, enabling users to access and perform CRM functions on the go. The mobile apps offer offline capabilities as well.
  17. What is an integration scenario in SAP C4C?
    • An integration scenario in SAP C4C defines the communication and data exchange between SAP C4C and external systems. It includes data mapping, transformation, and message routing.
  18. How does SAP C4C handle email integration?
    • SAP C4C integrates with email systems such as Microsoft Outlook and Gmail to enable users to send and receive emails directly from the system. It supports email tracking and synchronization.
  19. What are the different types of reports available in SAP C4C?
    • SAP C4C offers various types of reports, including tabular reports, graphical reports, dashboard reports, and ad-hoc reports. Users can create, schedule, and share reports as per their needs.
  20. How does SAP C4C handle lead management?
    • SAP C4C provides lead management functionality to capture and qualify leads, assign them to sales representatives, and track the progress of lead conversion.
  21. What is a service request in SAP C4C?
    • A service request in SAP C4C represents a customer’s request for support or service. It can be created for various service scenarios like maintenance requests, repair requests, or installation requests.
  22. How does SAP C4C handle social media engagement?
    • SAP C4C integrates with social media platforms to monitor and engage with customers through social channels. It enables businesses to track social media interactions and respond to customer inquiries or complaints.
  23. What is an opportunity in SAP C4C?
    • An opportunity in SAP C4C represents a potential sales deal or revenue-generating opportunity. It includes information about the customer, sales stage, expected revenue, and competitors.
  24. How does SAP C4C handle contract management? SAP C4C supports contract management by allowing users to create and manage customer contracts, track contract milestones, monitor contract status, and generate contract-related reports.
  25. What is the role of SAP Cloud Platform Identity Authentication Service (IAS) in SAP C4C?
    • SAP IAS provides secure user authentication and single sign-on capabilities for SAP C4C. It ensures that users can access the system securely using their corporate credentials.
  26. How does SAP C4C handle territory management?
    • SAP C4C allows you to define and manage territories based on geographical regions, industry segments, or any other criteria. It helps in assigning sales representatives and managing their territories effectively.
  27. What is the role of SAP Analytics Cloud in SAP C4C?
    • SAP Analytics Cloud is a data visualization and analytics tool that can be integrated with SAP C4C. It allows users to create interactive dashboards, perform advanced analytics, and gain insights from CRM data.
  28. How does SAP C4C handle lead nurturing?
    • SAP C4C supports lead nurturing by automating marketing activities like sending targeted emails, scheduling follow-up tasks, and tracking lead engagement. It helps in building relationships with potential customers.
  29. What is a service-level agreement (SLA) in SAP C4C?
    • An SLA in SAP C4C defines the agreed-upon response and resolution times for customer service requests. It helps in managing customer expectations and measuring service performance.
  30. How does SAP C4C handle campaign management?
    • SAP C4C allows users to plan, execute, and track marketing campaigns. It includes features like campaign segmentation, campaign content management, and campaign performance analysis.
  31. What is a work center in SAP C4C?
    • A work center in SAP C4C represents a functional area where users perform specific tasks or activities. Examples of work centers include Sales, Service, Marketing, and Analytics.
  32. How does SAP C4C handle opportunity management?
    • SAP C4C provides opportunity management functionality to track sales opportunities, assign tasks, forecast revenue, and collaborate with teammembers. It helps in managing the sales pipeline and increasing the chances of winning deals.
  33. What is a business partner in SAP C4C?
    • A business partner in SAP C4C represents an entity or organization with which the company has a business relationship. It can be a customer, prospect, supplier, or any other relevant party.
  34. How does SAP C4C handle data migration?
    • SAP C4C provides data migration tools and templates to facilitate the transfer of data from legacy systems to the C4C environment. It supports both manual data entry and bulk data import.
  35. What is the role of SAP Cloud Platform Integration for Data Services (CPI-DS) in SAP C4C?
    • SAP CPI-DS is used for data replication and synchronization between SAP C4C and other systems. It ensures that data remains consistent and up-to-date across different systems.
  36. How does SAP C4C handle sales forecasting?
    • SAP C4C enables sales forecasting by allowing users to define sales targets, track pipeline activities, and analyze historical data. It provides insights into future revenue projections.
  37. What is the pricing configuration in SAP C4C?
    • Pricing configuration in SAP C4C involves setting up price lists, discount structures, pricing conditions, and price determination rules. It determines how prices are calculated for products or services.
  38. How does SAP C4C handle customer segmentation?
    • SAP C4C supports customer segmentation by allowing users to categorize customers based on various attributes such as industry, revenue, geography, or buying behavior. It helps in targeting specific customer groups with tailored marketing campaigns.
  39. What is the role of SAP Cloud Platform Workflow Management in SAP C4C?
    • SAP Workflow Management enables the creation and execution of custom workflows in SAP C4C. It automates business processes, assigns tasks, and ensures efficient collaboration between users.
  40. How does SAP C4C handle service-level agreements (SLAs)?
    • SAP C4C allows users to define service-level agreements (SLAs) that specify the expected response and resolution times for different types of service requests. SLAs can be monitored and managed to ensure compliance.
  41. What is a quick view screen in SAP C4C?
    • A quick view screen in SAP C4C provides a summary of key information about a customer, opportunity, service request, or any other object. It allows users to get a quick overview without navigating to the detailed view.
  42. How does SAP C4C handle customer surveys and feedback?
    • SAP C4C enables businesses to create and send customer surveys to gather feedback and assess customer satisfaction. The survey responses can be analyzed to identify areas for improvement.
  43. What is the role of SAP Cloud Platform Mobile Services in SAP C4C?
    • SAP Mobile Services provides mobile app development and management capabilities for SAP C4C. It allows businesses to customize and deploy mobile apps for specific CRM functions.
  44. How does SAP C4C handle lead qualification?
    • SAP C4C provides lead qualification functionality to assess the quality and potential of leads. It includes lead scoring, lead status management, and automated lead assignment based on predefined criteria.
  45. What is a follow-up activity in SAP C4C?
    • A follow-up activity in SAP C4C represents a task or action that needs to be performed as a result of a sales or service interaction. It can be a phone call, meeting, email, or any other type of activity.
  46. How does SAP C4C handle data privacy and compliance?
    • SAP C4C ensures data privacy and compliance by implementing security measures such as role-based access control, data encryption, and audit trails. It adheres to global data protection regulations like GDPR.
  47. What is the role of SAP Cloud Platform Portal in SAP C4C?
    • SAP Portal allows businesses to create and customize web portals for SAP C4C users or external customers. It provides a personalized and intuitive interface for accessing CRM functionalities.
  48. How does SAP C4C handle lead conversion?
    • SAP C4C supports lead conversion by allowing users to convert qualified leads into opportunities or sales quotes. It facilitates the smooth transition of leads through the sales process.
  49. What is the role of SAP Cloud Platform Integration for Data Enrichment (CPI-DE) in SAP C4C?
    • SAP CPI-DE is used for enriching customer data in SAP C4C with additional information from external data sources. It helps in maintaining accurate and complete customer profiles.
  50. How does SAP C4C handle customer loyalty programs?
    • SAP C4C enables businesses to design and manage customer loyalty programs to incentivize repeat purchases and reward loyal customers. It tracks customer loyalty points, offers, and redemption activities.

These answers should give you a good foundation for SAP C4C interview preparation. However, keep in mind that the specific questions and answers may vary depending on the interviewer and the organization. It’s always a good idea to study and understand the SAP C4C documentation and latest updates to enhance your knowledge further.

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